Other companies in the space, like Headspace and Calm, are pretty well funded.
“We’re leveraging machine learning to personalize every session for users.”Īura Health is currently bootstrapped, but the company says it’s open to raising funding in the future. “We’re fundamentally an intelligence company,” Aura Health co-founder Daniel Lee said. There are currently about 200 meditations available, which Aura Health serves up to you based on the mood you say you’re in. What is Aura Aura is a cloud-based as well as an on-premise energy management solution that is developed to be used in businesses only. Premium users, who pay $12.99 a month or $7.92 a month if they buy the full year in advance, get access to seven-minute meditations and can access them more than once a day. We’re playing around with the shortest possible amount of effort it takes to make it a habit while receiving the benefits of meditation.”Īura is free to use if you’re just into one, three-minute meditation a day. “Most people really have a hard time forming a habit around meditation and building a foundation for that.
#Aura app reviews how to
“We’re trying to build intelligence around how to make people happier,” Aura Health co-founder and CEO Steve Lee told me. Aura also collects data around demographics and age to better understand what types of meditations certain people are looking for. Other meditation apps tend to focus on longer, at least 10-minute-long meditations. With the Aura App boasting more than 30,000 5-star reviews on the App Store and a 4.5/5 rating from over 10,000 users over at the Google Play Store, its clear. In the last couple of days, I’ve been trying out a recently launched meditation app for iOS called Aura.Īura’s bread and butter is short, three-to-seven-minute meditations based on your current mood - be that stressed, anxious, happy or sad. I’ve had Headspace on my phone for over a year at this point, but I’ve probably used it fewer than 20 times. As someone who considers themselves to be into meditation, I don’t meditate very often.
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